No platform subscription to start
You register, publish the need and pay for commissioned work. There is no monthly toll just to read profiles.
Hire UGC
Content creators for videos that feel real
Get pieces for Instagram, TikTok, YouTube, paid campaigns or your site. You write the brief; the creator delivers publish-ready content. Registration is free: you pay for commissioned work, not for browsing.
Built for brands and agencies that need UGC on a cadence, not a one-off ad.
Clip
What you can request
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Custom UGC
Original videos for your own channels. The creator shoots to your brief and delivers the file with the rights you agree.
- Pieces for Instagram, TikTok and YouTube
- Ad creatives (Meta, Google, TikTok Ads)
- Use on web, landing or product pages
- You can start with a single video
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Posts on creator profiles
If you also want reach on the creator’s profile, combine the file delivery with a post. UGC and amplification are not the same: decide which you need.
- A post on the creator’s profile
- Optional paid amplification
- Works best when the audience matches your niche
- Metrics come from the network, not a magic dashboard
Live
How to hire UGC in three steps
- 01
Write the brief
Product, tone, length, language, forbidden claims and where the video will run. A vague brief creates revisions; a precise brief creates a usable first cut.
- 02
Choose the content creator
Check portfolio, city, language and fit. Do not pick on followers alone: pick on evidence of product on camera.
- 03
Receive, review and publish
Check the piece against the brief. If it fits, publish it or request a profile variant. Agree one revision round up front, not an endless chat.
Why brands hire UGC
No mandatory annual contract
Commission one video or a batch. You set the cadence; a subscription does not push spend.
Rights written in the brief
Organic, paid, term and territories are written before the shoot. That avoids fights once the ad is live.
One working thread
Brief, selection, delivery and review in the same flow. Fewer stray PDFs and fewer “I’ll send it on WhatsApp”.
Frequently asked questions
What can I request when I hire UGC?
Testimonials, unboxings, tutorials, light comparisons, a day with the product or answers to objections. You set format, length and tone. The creator adds natural delivery, not a rigid teleprompter script unless you ask for one.
Can I choose the creator?
Yes. You can search profiles and send a direct request, or publish an open brief and review applications. In both cases you decide who you work with.
How much does it cost to hire UGC?
There is no fee to register and read. You pay for the video or campaign you commission. Prices vary by length, paid rights, language and travel. Always ask for a breakdown before you accept.
What rights do I get?
The ones you write down: unlimited organic, paid with a term, platform whitelist. Do not assume “all use forever” if the brief is silent. If you will run ads, say so.
Are UGC and a profile campaign the same?
No. UGC is the file for your channels. A profile campaign is a post on the creator’s account, sometimes with paid on top. You can combine them, but the brief must split deliverables and prices.
Publish the brief and pick content creators
If you already have a product, an offer and a clear use (organic, ads or web), the next step is to register the brand and write the brief. This page does not ask for a card to read; registration lives on the opportunities platform.